Founder & Master Barber

DanielMercer

Eighteen years behind the chair, trained in Mayfair, home in Newcastle.

Experience: 18 years
At Gentry House: Since 2014
Best for: Classic scissor work

About Daniel

Experience

Daniel trained under a Mayfair master barber before spending a decade in some of London's most exacting shops. He came home to Newcastle in 2014 with a simple idea: a barbershop that treats a haircut as a craft, not a queue.

He still cuts four days a week, and still insists on a proper consultation before the first snip. Clients come to him for timeless scissor work, restyles that suit the face rather than the trend, and the slow, traditional shave he learned in his first year.

Personal approach

I want you to leave with a cut that looks as good in three weeks as it does when you stand up from the chair. That means listening first, cutting for how your hair actually grows, and being honest about what will and won't work.
— Daniel Mercer

Specialities